Creating value through logistics solutions for the FMCG industry

The role of technology and Innovation in FMCG supply chains

2020 marked a significant growth in e-commerce for FMCG companies. Now, businesses like yours can directly engage with consumers to understand the dynamic market trends. This process is aided by innovations such as demand forecasting and predictive analysis.

Watch our experts Johanna Hainz, Former Global Head of FMCG, and Tony Hotine, Global Head of 4PL, talk about leveraging technology and innovation for the growth of FMCG businesses.

Transforming the FMCG supply chain

FMCG supply chains are complex. They are prone to unpredictable risks that could slow down your business. To keep up with these contingencies, your supply chain needs to be smart, flexible, and resilient.

Our experts Johanna Hainz, Global Head of FMCG and Retail, and Tony Hotine, Global Head of 4PL, share their observations on the must-haves of supply chain transformation for FMCG businesses.

Insights from Johanna Hainz, Global Head of FMCG and Retail, and Tony Hotine, Global Head of 4PL about FMCG supply chain transformation

Moving from faster prediction to faster response in FMCG supply chains

Fast-moving consumer goods—at least some of them—have become emblematic for 2020.

If there was ever any doubt about the importance of resilient supply chains in the fast-moving consumer goods (FMCG) sector, one need only recall the expanse of empty shelves that had once held toilet paper or pasta at the onset of the Covid-19 pandemic. In March, in the UK alone, there was “more than £1bn worth of food stocked in people’s houses than there was three weeks ago,” according to Helen Dickinson, chief executive officer of the British Retail Consortium.

Moving from faster prediction to faster response in FMCG supply chains

The future of the FMCG supply chain is already here.

From sourcing, manufacturing and packaging to logistics and distribution – your supply chain has many moving parts. When we add external factors like consumer preferences, market regulations or even the weather, there are a plethora of components that can affect your logistics ecosystem.

As we look at 2021 and beyond, staying on top of the latest changes is more important than ever. Our logistics professionals have analysed these insights and come up with the three global megatrends for the industry in our e-book - ‘The 3 supply chain megatrends changing the face of FMCG logistics.’

The report details the experiences and learnings of Maersk experts across regions to help you understand the changing environment so that you can make decisions faster. Here’s your chance to see what the future of supply chain management looks like.

The future of the FMCG supply chain is already here.

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