In 2003, when Maersk Line began carrying cargo for Huawei, the brand was not well known outside of China. And sales were less than USD 5 billion. Twelve years later, it is the world’s largest telecommunication equipment provider and third largest mobile phone manufacturer with 170,000 employees and more than USD 50 billion in sales.
“One of the reasons for Huawei’s success is that we are helping them protect their reputation as a trusted brand with a contract that has on-time-delivery and proactive, dedicated customer service as its top priorities. I think this contract shows that we’ve earned their trust as a long-term partner in their logistics chain,” says Daisy Yuan, Huawei Key Client Manager in Maersk South China.
Custom fit for Huawei’s needs
According to Daisy Yuan, Huawei is highly focused on their customers’ experience. Huawei’s customers also impose high expectations on Huawei for timely delivery of the products, so Huawei depends on a reliable and proactive transport provider with high on-time arrival capabilities in order to fulfil these expectations. With the new contract, Maersk Line guarantees not only access to, and space for Huawei cargo on its ships, but also a dedicated customer service team they can reach at any time.
“They are Care Premium customers and our agreement with them gives them two dedicated customer service contacts in Shenzhen and round-the-clock access and support. They can reach us anytime, but most importantly, we will contact them with alternatives if there are delays or disruptions,” says Daisy Yuan.